SOLUTIONS FOR ENERGY COMPANIES

Modern Identity for Modern Energy

Transform your customer identity experience to boost adoption, loyalty, and regulatory readiness.

Secure, Seamless Identity Experiences for the Energy Industry

As energy providers modernize infrastructure and digitize customer engagement, identity is no longer just a security concern—it’s a business enabler. Whether you’re a utility, energy retailer, or smart home innovator, customer identity plays a central role in driving adoption, retention, and trust.

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The Energy Industry Is Facing a Digital Engagement Shift

Today’s customers expect intuitive, mobile-friendly digital experiences—whether they’re managing accounts, paying bills, or monitoring usage in real time. For energy providers, that creates both opportunity and risk:

62% of consumers expect utility providers to offer the same level of digital experience as leading tech brands (Accenture).

52% of customers say security concerns make them hesitant to adopt new energy tech (PwC).

30% of utilities report that fragmented customer identity systems create friction and increase operational costs (Gartner).

Common CIAM Challenges in the Energy Sector

Legacy identity platforms create friction, risk, and missed opportunities across the customer journey.

Poor Accessibility & UX

Complicated logins and non-inclusive designs reduce adoption among seniors, underserved groups, and users with disabilities.

Lack of Centralized Insights

Without a unified view of customer behavior, it’s hard to optimize journeys, spot issues, or personalize experiences.

Fragmented Customer Journeys

Siloed systems create disjointed experiences across apps, devices, and touchpoints—eroding trust and satisfaction.

Outdated Identity Infrastructure

Legacy platforms weren’t built for today’s digital demands, leading to vulnerabilities, poor mobile UX, and high maintenance costs.

Conversion Drop-Offs

Friction in registration and login flows leads to abandoned signups, failed authentications, and missed revenue.

Complex Compliance & Risk Exposure

Meeting evolving privacy and regulatory requirements like GDPR and NERC/CIP becomes costly and error-prone without a modern CIAM foundation.

CIAM Modernization & Migration

Replace legacy identity systems with scalable, policy-aligned platforms tailored to your agency’s mission and audience.

Application & Experience Onboarding

Connect identity across citizen portals, internal systems, and mobile apps with our proven onboarding frameworks.

Identity Operations & Support

Ensure high availability and incident response for mission-critical identity services with 24x7 operational coverage.

CIAM Innovation

Implement advanced flows—ID verification, progressive profiling, role-based access, multilingual UX—and align them with evolving government policy needs.

CIAM SOLUTIONS FOR ENERGY

How We Help Energy Companies

At Next Reason, we bring decades of CIAM expertise to energy enterprises—from investor-owned utilities to retail energy platforms. Our services help modernize the identity experience, improve customer satisfaction, and reduce operational complexity.

Results That Matter

Build trust, deliver faster, and meet the highest standards for energy.

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Reduce Onboarding Friction

Simplify registration and login flows to increase signups and reduce abandonment.

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Improve Security & Compliance

Support MFA, consent management, and audit logging to meet NERC/CIP, GDPR, and other regulatory needs.

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Boost Customer Retention & Revenue

Enable personalization and engagement across energy apps, billing systems, and smart services.

Unmatched Expertise in Key Areas

Your trusted customer identity partner, we excel in all critical CIAM topics. From intricate challenges to tailored requirements, we deliver unmatched expertise in every facet of CIAM.

Frictionless and Secure Authentication

Users expect fast, seamless logins—especially on mobile—but businesses also need to protect against fraud.

Key features: Passkeys, Passwordless login, biometrics, adaptive MFA, social login.

Identity Verification and Fraud Prevention

Verifying user identities during registration or high-risk actions helps prevent fake accounts and account takeovers.

Key features: KYC integrations, document scanning, risk-based verification, bot detection.

Consent and Privacy Mgmt

Compliance with privacy laws (GDPR, CCPA, etc.) is mandatory and customers care about how their data is handled.

Key features: Granular consent tracking, data portability, user dashboards for managing preferences.

Scalability and Performance

Businesses need identity systems that can handle millions of users with low latency across regions and devices.

Key features: Cloud-native architecture, edge authentication, elastic scaling.

Personalized User Experiences

Identity data can drive better UX and revenue through personalization and segmentation.

Key features: Progressive profiling, identity-driven recommendations, custom onboarding flows.

The High Cost of Compromised Identity

Every day, thousands of your customers face threats that put their personal data—and your business's reputation—at risk.

of customers will not go back to a brand that has been compromised.
%
is spent per breached customer identity on average.
$
data breaches are caused by compromised credentials.
/10

Customer Identity Insights

A shortcut to the latest insights, trends, though-leadership, events, and company updates.

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Ready to Power Up Your Identity Experience?

Let’s talk about how Next Reason can help you modernize your customer identity experience—securely and at scale.

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